1. Current Inkjet Supplies Market 2. New Innovative Product 3. Product Comparison 4. The Best Way to Own an HP Printer

1. Current Inkjet Supplies Market

Inkjet Printers are cheap to buy but expensive to own. Printer manufacturers have become very competitive on their printer prices just to gain the install base with the hope of locking in their customers to their brand of ink supplies. This wave of ownership is fast shaping the printing habits of everyone, both small businesses and homes. However, the aggressive competition has left a lot of consumers facing the high expense of owning their low cost printers.

Current Alternatives

As such, most consumers are attracted to alternative cartridge supplies to help defray their high operational cost. Unlike most other popular printer brands, HP Printer users can only choose between remanufactured cartridges where ink cartridges are recycled or refill kits that allow them to refill in into their original cartridge. Because of the location of the print head on the print cartridge, using compatible cartridges from other manufacturers is not an option one should consider. Of the many reasons, the simplest one is why buy an HP Printer and not use its print technology which is on its print cartridge. You are better off using other brand printers that like Epson or Canon where the cartridge does not carry the print head. Remanufactured cartridges are convenient but you will never know how good the quality or life of the cartridge as they are recycled from collection bins and bulk processed through a vigorous cleaning process which stresses the print head architecture. One for one warrantees are only valid at the start of using the cartridge. You cannot reclaim from the shop if the cartridge is already half used. Furthermore, the cost savings is only 20%-30% of the original cartridge cost.

2. New Innovative Product

On the other hand, refill kits are very cheap but have grown a reputation of being messy, not worth the trouble. The reason is almost all existing refill kits for HP Cartridges use either a syringe or some ink bottle with a spout to introduce ink into the ink reservoir of the cartridge. With these problems of using alternative HP Supplies, there is a myth floating around there is no effective alternatives to HP Printer Supplies.

This may very well be true up until now. There is a new innovative product by HipFill™ that is out in the market. This clever device is fast coining the phrase of Fast ReFill®. Not only is it clean and simple to use but it is fast; from refill to print in 2 minutes. The system consists of a slick ink pump specially designed to pump the ink into the cartridge reservoir via a patented design port to facilitate the smooth ink to air exchange within the cartridge. This may look simple but is very tricky since the ink used in inkjet contains a lot of surfactant which foams very readily. The main problems with existing refill kits are:

Problems	Causes
Cartridge Drools Ink	Overfilling of Ink
Cartridge won't print after Refill	No or ineffective priming
Complicated procedure	Too many Steps, not simple enough

The HipFill™ system has been designed to specifically address these problems. With an easy 3-step process, the unique HipFill™ port is designed to ensure that the exact amount of ink stays inside the ink reservoir. Filling the cartridge beyond this point will force the excessive ink back up into the port thus the user will know his/her cartridge is filled.

This simple overflow process ensures the cartridge is never overfilled hence no drooling will occur. Because the ink is pumped into the cartridge, the positive pressure created in the ink acts does the priming action while the cartridge is being filled. This is priming action even forces old dried out inks through the print nozzles of the print head. This again is possible due to the carefully designed HipFill™ Port which ensures a dynamic pressure difference in the cartridge to allow this to take place during the filling process. 3. Product Comparison

The table below highlights some of the key parameters of the HipFill™ system against the current alternatives users have.

Factors	Remanufactured Cartridges	Existing Refill kits	HipFill™ Fast Refill®
Reliability	Uncertain	Poor (Huge margin for error)	Very Good if original cartridge is good
Print Quality	Uncertain	Good if good ink is used and if you can get it to work	Very Good since Highest Premium Quality ink is used
Convenience	Very Good (Just buy and use but still have to go to the store if ink runs out)	Very Poor (Messy, complicated, may need to troubleshoot)	Very Good (no need to run to the store when ink runs out)
Cost	20%-30% Savings	93% Savings	85% Savings

4. The Best Way to Own a HP Printer

Since all these functions are built into the design of the system, there is very little that the users need to do. With the HipFill™ Fast ReFill® system being so slick and simple to use, Life Extension of HP Original Cartridges has become the most cost effective and convenient way to use and own HP Printers.